Mailchimp Integration
Auto-subscribe ticket buyers to your Mailchimp audience.
Connection Status
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Buyers Added to Mailchimp
Today
—
unique buyers
Last 7 days
—
unique buyers
Last 30 days
—
unique buyers
Bulk Sync All Buyers
Syncs every ticket buyer to Mailchimp with their show tags. Existing subscribers are updated, not duplicated.
How Tags Work
Every buyer gets auto-tagged. Use these in Mailchimp Segments to target campaigns:
Auto-applied on purchase
ticket-buyer
vip-buyer (VIP tickets)
[event-name] (e.g. wsr-cave-creek-2026)
[ticket-type] (e.g. general-admission)
[org-slug] (e.g. eei)
Auto-applied on other actions
group-inquiry (group sales form)
waitlist (sold-out waitlist)
sms-opted-in
email-opted-in
In Mailchimp: Audience → Segments → Create Segment → Tags → contains → ticket-buyer